Saturday, November 30, 2019

New Immigration And The Ethnicity Of America (1941 Essays

New Immigration And The Ethnicity Of America (1941 - 1990) Glossary Paper In 1945 immigration to the United States differed fairly dramatically from America's earlier 20th- and 19th-century immigration patterns, most notably in the dramatic rise in numbers of immigrants from Asia. Beginning in the late 19th century, the U.S. government took steps to bar immigration from Asia. The establishment of the national origins quota system in the 1924 Immigration Act narrowed the entryway for eastern and central Europeans, making western Europe the dominant source of immigrants. These policies shaped the racial and ethnic profile of the American population before 1945. Signs of change began to occur during and after World War II. The recruitment of temporary agricultural workers from Mexico led to an influx of Mexicans, and the repeal of Asian exclusion laws opened the door for Asian immigrants. Responding to complex international politics during the Cold War, the United States also formulated a series of refugee policies, admitting refugees from Europe, the we stern hemisphere, and later Southeast Asia. The movement of people to the United States increased drastically after 1965, when immigration reform ended the national origins quota system. The intricate and intriguing history of U.S. immigration after 1945 thus demonstrates how the United States related to a fast-changing world, its less restrictive immigration policies increasing the fluidity of the American population, with a substantial impact on American identity and domestic policy. The National Origins Quota System: The National Origins Act of 1924 was a component of the Immigration Act of 1924 that established a quota system for determining how many immigrants could enter the United States. 1924 Immigration Act : The Immigration Act of 1924 limited the number of immigrants allowed entry into the United States. The Racial And Ethnic Profile Of America: Self-identified multiracialAmericans hey have identified as any combination of races (White, Black or AfricanAmerican, Asian,American Indianor Alaska Native, Nativ e Hawaiian or some otherrace ) and ethnicities . 571500216535 Taqeya Ali Saleh 20122062 Dr. Youssef Jamal AMST411 Taqeya Ali Saleh 20122062 Dr. Youssef Jamal AMST411

Tuesday, November 26, 2019

10 Ways to Render Sentences More Concise

10 Ways to Render Sentences More Concise 10 Ways to Render Sentences More Concise 10 Ways to Render Sentences More Concise By Mark Nichol This post details various strategies for reducing and simplifying sentences. 1. Sentence Combination Avoid consecutive sentences that end and begin, respectively, with the same word or phrase as occurs here: A common way to track the current state of systems is monitoring performance metrics. Performance metrics show how assets are performing at the transaction level. In such cases, replace the period between them with a comma and delete the second iteration of the word or phrase with which: â€Å"A common way to track the current state of systems is monitoring performance metrics, which show how assets are performing at the transaction level.† 2. Condensing by Subordination When a sentence includes two consecutive verb phrases, consider converting one to a subordinate clause. For example, note how the subject of this sentence is followed by two statements of fact: The renowned tea is a symbol of the city’s gracious hospitality and is often served in a glass to display its jade-green color. The first statement can easily be subsumed into the main clause as a parenthetical phrase: â€Å"The renowned tea, a symbol of the city’s gracious hospitality, is often served in a glass to display its jade-green color.† 3. Integration of Clauses Here, an introductory subordinate clause sets up an unnecessarily wordy sentence: For health care entities with similar classes of customers, they may be able to reduce the overall evaluation effort by applying the portfolio approach. The clause is easily integrated into the main clause by omitting for and treating â€Å"health care entities,† rather than they, as the sentence’s subject: â€Å"Health care entities with similar classes of customers may be able to reduce the overall evaluation effort by applying the portfolio approach.† 4. Denominalization Nominalization is the complication of prose by using nouns when employing the verb form of that noun, or revising the sentence to eliminate the need for a noun, produces more clear, concise prose; nouns, of course, are integral to prose but, especially in the case of formal nouns with such elements as -ation, they can be abused in the service of conveying authority. This sentence is not overly formal, but it is wordier than necessary: Furthermore, companies are taking backups of the production applications and storing them for indefinite periods. Denominalization- literally, â€Å"unnaming†- is simply a fancy way of saying â€Å"rephrasing to eliminate nouns.† Note that in this sentence, the noun backups can be converted to a verb, rendering the verb taking superfluous, and the final phrase can be condensed by transforming the adjective indefinite into an adverb, which enables deletion of the noun periods: â€Å"Furthermore, companies are backing up the production applications and storing them indefinitely.† The following sentence is an example of a statement with a double-decker nominalization: Management may find it beneficial to engage in a dialogue on a periodic basis regarding the organization’s policy. As in the previous example, one word easily replaces a phrase- â€Å"on a periodic basis† can be reduced to periodically: â€Å"Management may find it beneficial to periodically engage in a dialogue regarding the organization’s policy.† But further reduction is achieved by replacing the phrase â€Å"engage in a dialogue† with a synonymous word: â€Å"Management may find it beneficial to periodically discuss the organization’s policy.† 5. Employing Terms Rather Than Definitions One strategy to achieve conciseness is to avoid describing something by defining it; note the explanation in the following sentence: He was prone to making embarrassing mistakes in public. Here, the persons behavior can be described with a term that embodies the definition: â€Å"He was prone to committing faux pas.† 6. Deletion of Expletives The expletives â€Å"there is† and â€Å"there are† are poor substitutes for a strong subject; note how the following sentence gets off to a weak start: There are few, if any, finance and accounting departments that are not experiencing some form of extreme change. Expletives need not be excised in every case, but minimize their use by deleting such phrases in favor of the definite noun or noun phrase that follows (and delete the associated that that appears later in the sentence): â€Å"Few, if any, finance and accounting departments are not experiencing some form of extreme change.† 7. Avoiding Tautology Tautology is redundancy or repetition, such as shown here: Could you repeat that again? To repeat is to do something again, so this sentence is equivalent to â€Å"Could you say that again again?† Indicate the action one way or another: â€Å"Could you say that again?† or, more concisely, â€Å"Could you repeat that?† 8. Using Brief Modifiers When modifying a noun to provide more information about it, use a preceding adjective or phrasal adjective rather than an extended phrase following the noun. The following sentence demonstrates use of a verbose modifying phrase: She offered an explanation that was brief and to the point. This sentence can be tightened up by locating the description of the explanation before the noun: â€Å"She offered a brief, to-the-point explanation.† 9. Excising Single Words Sometimes, reducing a sentence by just one word improves it, as shown in the following examples: Rather than assessing all of the contracts, select a representative sample to assess. In the phrase â€Å"all of,† of is generally superfluous: â€Å"Rather than assessing all the contracts, select a representative sample to assess.† How is technology helping to change the way elderly people are cared for? In the phrase â€Å"helping to,† to is extraneous: How is technology helping change the way elderly people are cared for? That is the most annoying error I have ever seen, and also the most prevalent. Also, when it immediately follows and, is redundant: That is the most annoying error I have ever seen, and the most prevalent. 10. Avoiding Prolixity Refrain from florid, verbose descriptions. The following sentence is an extreme example of self-indulgent wordiness, but unless one is deliberately prolix in the service of humor, be vigilant about reining in excessively ornate prose: One might with the utmost confidence essay to prevail in a debate in which one asserts that possessing one’s own means of vehicular conveyance offers one greater flexibility than public transportation provides in the matter of travel to one’s place of learning or employment or to social occasions. Pare such overly complicated composition: â€Å"It’s easy to win an argument that having one’s own car makes it easier to get to school or work or to meet friends than if one uses public transportation.† Want to improve your English in five minutes a day? Get a subscription and start receiving our writing tips and exercises daily! Keep learning! Browse the Grammar category, check our popular posts, or choose a related post below:The Royal Order of Adjectives Disappointed + PrepositionCareful with Words Used as Noun and Verb

Friday, November 22, 2019

Amritsar Massacre, 1919

Amritsar Massacre, 1919 The European imperial powers committed many atrocities during their period of world domination.  However, the 1919 Amritsar Massacre in northern India, also known as the Jallianwala Massacre, surely ranks as one of the most senseless and egregious.   Background For more than sixty years, British officials in the Raj had viewed the people of India with mistrust, having been caught off-guard by the Indian Revolt of 1857. During World War I (1914-18), the majority of Indians supported the British in their war effort against Germany, the Austro-Hungarian Empire, and the Ottoman Empire.  Indeed, more than 1.3 million Indians served as soldiers or support staff during the war, and more than 43,000 died fighting for Britain. The British knew, however, that not all Indians were willing to support their colonial rulers.  In 1915, some of the most radical Indian nationalists took part in a plan called the Ghadar Mutiny, which called for soldiers in the British Indian Army to revolt in the midst of the Great War. The Ghadar Mutiny never happened, as the organization planning the revolt was infiltrated by British agents and the ring-leaders arrested. Nevertheless, it increased hostility and distrust among British officers toward the people of India. On March 10, 1919, the British passed a law called the Rowlatt Act, which only increased disaffection in India.  The Rowlatt Act authorized the government to imprison suspected revolutionaries for up to two years without a trial. People could be arrested without a warrant, had no right to confront their accusers or see the evidence against them, and lost the right to a jury trial.   It also placed strict controls on the press. The British immediately arrested two prominent political leaders in Amritsar who were affiliated with Mohandas Gandhi; the men disappeared into the prison system. Over the following month, violent street scuffles broke out between Europeans and Indians in the streets of Amritsar.  The local military commander, Brigadier-General Reginald Dyer, issued orders that Indian men had to crawl on hands and knees along the public street, and could be publicly lashed for approaching British police officers. On April 13, the British government banned gatherings of more than four people. Massacre at Jallianwala Bagh On the very afternoon that freedom of assembly was retracted, April 13, thousands of Indians gathered at the Jallianwala Bagh gardens in Amritsar.  Sources say that as many as 15,000 to 20,000 people packed into the small space. General Dyer, certain that the Indians were beginning an insurrection, led a group of sixty-five Gurkhas and twenty-five Baluchi soldiers from Iran through the narrow passages of the public garden. Fortunately, the two armored cars with machine guns mounted on top were too wide to fit through the passageway and remained outside. The soldiers blocked all of the exits.  Without issuing any warning, they opened fire, aiming for the most crowded parts of the throng. People screamed and ran for the exits, trampling one another in their terror, only to find each way blocked by soldiers. Dozens jumped into a deep well in the garden to escape the gunfire, and drowned or were crushed instead. The authorities imposed a curfew on the city, preventing families from aiding the wounded or finding their dead all night. As a result, many of the injured likely bled to death in the garden. The shooting went on for ten minutes; more than 1,600 shell casings were recovered.  Dyer only ordered a ceasefire when the troops ran out of ammunition. Officially, the British reported that 379 people were killed; its likely that the actual toll was closer to 1,000.   Reaction The colonial government tried to suppress news of the massacre both within India and in Britain.   Slowly, however, word of the horror got out.  Within India, ordinary people became politicized, and nationalists lost all hope that the British government would deal with them in good faith, despite Indias massive contribution to the recent war efforts.   In Britain, the general public and the House of Commons reacted with outrage and disgust to news of the massacre. General Dyer was called to give testimony about the incident.  He testified that he surrounded the protestors and did not give any warning before giving the order to fire because he did not seek to disperse the crowd, but to punish the people of India generally. He also stated that he would have used the machine guns to kill many more people, had he been able to get them into the garden.   Even Winston Churchill, no great fan of the Indian people, decried this monstrous event. He called it an extraordinary event, a monstrous event. General Dyer was relieved of his command on grounds of mistaking his duty, but he was never prosecuted for the murders.  The British government has yet to formally apologize for the incident.   Some historians, such as Alfred Draper, believe that the Amritsar Massacre was key in bringing down the British Raj in India.  Most believe that Indian independence was inevitable by that point, but that the callous brutality of the massacre made the struggle that much more bitter. Sources Collett, Nigel.   The Butcher of Amritsar: General Reginald Dyer, London: Continuum, 2006. Lloyd, Nick. The Amritsar Massacre: The Untold Story of One Fateful Day, London: I.B. Tauris, 2011. Sayer, Derek. British Reaction to the Amritsar Massacre 1919-1920, Past Present, No. 131 (May 1991), pp. 130-164.

Wednesday, November 20, 2019

Impact of implementing CRM systems in establishing customer loyalty Research Proposal

Impact of implementing CRM systems in establishing customer loyalty - Research Proposal Example The intention of this study is Customer Relationship Management (CRM) as the efficient communication between customers and a company at every contact point. Whether this communication is done by phone, website or e-mail, the important thing is that the customer counts on getting an experience from doing business with the company. CRM systems are there to ensure a good customer experience. It is a vast system of information on a database of customers and their buying habits, e-mail address, residential address, personal information such as birthday and so on. This information is then retrievable by any department that needs it to better the company. Customer Relationship Management is a new innovation in customer service today. CRM helps the customer service staff and management to cope with customer issues and concerns. CRM entails gathering a great deal of data about the customer. The data is then used in facilitating customer service transactions by availing the information needed to resolve the concern or issue to those dealing with the customers. In the end there are more satisfied customers, more resources available to the support staff and a more profitable business. Top management can use CRM systems in making adjustments to one of the products sold or deciding whether one of the products on the shelves will be scrapped altogether. CRM systems generate reports that are also invaluable to the company’s marketing and advertising planners, as they will be able to identify which ideas work and which do not.

Tuesday, November 19, 2019

Utopia in leadership and education Essay Example | Topics and Well Written Essays - 1750 words

Utopia in leadership and education - Essay Example We have all heard of words like quixotic, idealistic, imaginative etc. and Utopia refers to all such words. Utopia therefore is about an imaginary, ideal civilization or sciety. It could exist as a city or even a world. Generally such a Utopia is more of a figment of imagination and does not really exist but it is something that is desired and may be regarded as possible in the future. So utopianism is about human efforts to create a better or perhaps perfect society. Fater on Philosophers like Plato and Aristotle also dwelled on the idea of Utopia and Utopianism. Plato gave his own idea of Plato's Republic, a perfect version of The Republic where ideals like equality prevail and perils like poverty and misery fail to exist. However, later certain elements in civilised societies like United States and Europe also worked to make religious and political Utopian scieties. Today the Utopia is something that ideally most people would like to see but hard to find in the real world.Organiza tion can be seen as an attempt to create Utopia. As the word suggest, organization means a society, business or group working set up to achieve certain goals in an ordered and structured fashion. Most organizations in today's world also aspire to achieve perfect work environment so that all members of society including the organization can reap benefits. In order to establish a utopian or a perfect organization the role of leadership becomes critical. The leadership qualities can play an important part in a perfect view of the firm. The leaders need to have certain qualities in order to nurture a perfect organization. Leadership breeds leadership: The task for the leadership is generally to provide its employees overall direction in order to effectively tap their true potential. In the absence of a proper direction the organizational culture may become counter productive. Providing direction in any way does not mean that managers can stifle the creativity and drive of their employees rather effective leadership allows others to inculcate in themselves superior leadership qualities and understanding of the organization and management process so that they them self can figure out the directions and actions which are needed to establish and flourish a Utopian organization. "The prime advantages of building leadership talent, besides eliminating the disadvantages of going outside, are twofold. First, the organization gets to groom the next generation in line with its culture and strategic agenda. Second, the organization has greater control over the supply of leaders with the requisite skills, making strategic implementation faster" (Pernick, 2001). Character & Integrity: These two factors spring to mind when a role of leader is defined in a Utopian or Non-Utopian organization. Especially when we talk about Utopian organizations that strive for excellence then their leaders should command excellence. In order to accomplish excellence a leader must first be a person of good character. Many thinkers and proponents of Utopianism argue that much of a person's character is formed early in life and that also brings the role of education which will be discussed later in the paper. A person with strong character shows drive, vigor, strength of mind, self-control, resolve, and courage, the traits essential for effective leadership. Dreamers & Visionaries: A leader of a Utopian organization needs to be a dreamer and an idealist. There are many worldly examples where our famous leaders have dreamt

Saturday, November 16, 2019

The Challenger Address Essay Example for Free

The Challenger Address Essay Ronald Wilson Reagan was the 40th United States President after winning against the Democratic Challenger Jimmy Carter in the 1980 presidential election. Reagan won by attaining 50. 7% of the popular votes in that particular election. It can be said that the beginning of his term was not that pleasing. On his first year of term, he fired 11,345 air traffic controllers who, according to him violated the regulation of the government that prohibits unions from striking. Also, it had been said that unemployment in the United States increases to 10. 8%, which is greater than any time since the great depression during his first year in position. However, this percentage dropped during the rest of his presidency. It can also be said that after his first term, Reagan gained the respect and trust of the American people by being nominated for the second time as the president of the United States on the 1985 presidential election in which he was elected by landslide, having unprecedented number of votes. It was also said that during his years of presidency, restoration of prosperity was viewed by the people as well as global peace. It was also in the year 1986 that the income tax code was revised by Reagan wherein millions of people with low income were exempted. The year 1986 is not just a year of development in terms of social conditions in the United States; it was also a time wherein space exploration was greatly admired. By that time there had been several developments and expeditions that can be considered successful. Thus, the people especially Americans were very enthusiast to explore and to achieve greater heights in terms of space travel and exploration. However, this year was also a tragic time for the space exploration era when the Space Shuttle Challenger explodes a short while after lifting off, leaving none of the seven crews alive on January 28, 1986. The public was shocked at what they witnessed. Also, by that time, President Reagan was planning to deliver a speech to the American people but was compelled by the tragedy of the Challenger. Thus, President Reagan delivered a speech concerning the accident rather than the one that he intended to deliver to the people. This speech was well known as the â€Å"Challenger Address†. The accident had a great impact in the American people. The main reason was stated by the president himself in his â€Å"Challenger Addressed†. There had been a history in space exploration wherein lives were lost, three of them. The accident happened around 19 years before the Challenger tragedy. Although there had been cases of death regarding space exploration, the fact that the tragedy happen in mid air shocked the Americans and the whole world as well. There had never been any accident regarding space exploration that happened a few seconds after the shuttle’s takeoff. Two interpretations can be given why the speech of President Reagan was known as the â€Å"Challenger Addressed†. The first is, it was given that title since the shuttle was named Challenger. However, looking at the contents of the â€Å"Challenger Addressed†, it can be said the word Challenger does not refer to the name of the shuttle but rather to the contents and message of the speech. The president is challenging the nation to continue their search and to never lose heart in space exploration because of the Challenger accident. There had been several components of the speech that makes it effective and appealing to the American people. The very first part of the speech that Reagan used to encourage the people to pursue space explorations was by calling the astronauts heroes, Reagan stated, â€Å"We mourn seven heroes† (Reagan, 1986). He also states that the astronauts were well aware of the dangers that they must face but have overcome it. The president also showed his sympathy with the people especially the family of the astronauts. In order to gain the sympathy and heart of the people, they must know that you are one with them, in spirit and emotions. President Reagan expressed his anguish and mourned not only with the families of the astronauts but with the whole nation as well. At the beginning of his speech, President Reagan sympathized and mourned with the nation in order to appeal to them. However, his tone was developed in the succeeding paragraphs, from appealing to encouraging. He did this by saying, â€Å"The future doesn’t belong to the fainthearted; it belongs to the brave† (Reagan. 1986). These statements surely challenged the people at that time. The impact of the tragedy was reduced in an instant. The president also stated his desire to talk to the people of NASA and to tell and show them that their efforts are well appreciated as well as their sacrifices and bravery and encourage them to pursue their search despite the Challenger accident. Another part of the â€Å"Challenge Address† was the story of Sir Francis Drake, a great explorer who lived by the sea and died on it. President Reagan uses parallelism to connect the present situation into another situation in the past. Thus, those who died in the tragedy are compared to and are paralleled with Drake that creates a good impression for the seven crews of the Challenger. Just as Drake was considered a great man, they too are considered heroes and great explorers. President Reagan ends his speech by saying that the memories of the seven crews will never be forgotten. Thus, showing that they are valued as well as their sacrifices and hard work will never be in vain. This was also important in order to encourage the youth in pursuing to be an astronaut because of the fear that was established by the Challenger accident. It is important to know that your hard work is acknowledge by the society in general in order to be motivated and to pursue a certain career. One of the main factors why the speech was effective was the image, personality and credibility of the speaker. Being the president that time, people will surely listen to what the Reagan has to say. However, in terms of astronomical knowledge and the risk and sacrifices needed on being an astronaut, he cannot be considered a pro. There will surely be different sides of the address; it may either encourage the audience while others may see that the President was in no position to make such address. In every issue, there is always a positive and as well a negative aspect. However, it can be said that President Reagan was able to really challenge the people to search for greater achievements in terms of space exploration and taking the Challenger tragedy as a part of reaching greater knowledge and understanding of the universe, that every quest has its own risk as well as sacrifices that has to be overcome to really success in that particular area. The occasion or the time in which a speech was delivered was also a very important factor for a speech to be effective. The â€Å"Challenger Speech† will not have the same impact if it was delivered without such event, the Challenger tragedy, happening. Thus, the situation or the tragedy is a very big factor why the address made by President Reagan caught the attention of many people by that time and as well as the attention and interest of the people in the contemporary time. There are a lot of things that has to be considered in order to make an effective speech of which four components are primary; the speaker, the audience, the occasion and of course, the speech itself. It can be said that the â€Å"Challenger Address† by former President Reagan is effective because these components had been addressed properly. The speaker is credible enough for the people to listen to what he has to say as well as the occasion needed to gain the attention and interest of the audience. Of course, the audiences were concerned about the situation because of the impact of the tragedy. And of course, the speech itself was well made, something that is expected for a United States President. References Michigan State University Libraries. (No Date). Space exploration. Retrieved January 30, 2008 from http://www. lib. msu. edu/publ_ser/docs/displays/Displaymarch03. html. Reagan, R. (1986). The space shuttle ‘challenger’ tragedy address. Retrieved January 30, 2008 from http://www. americanrhetoric. com/speeches/ronaldreaganchallenger. htm. The White House. (No Date). President Ronald Reagan 1911-2004. Retrieved January 30, 2008 from http://www. whitehouse. gov/history/presidents/rr40. html.

Thursday, November 14, 2019

Father And Son :: essays papers

Father And Son As related to Absalom and Achitophel Absalom and Achitophel begins in the world of Old Testament history. The vague biblical past of the opening lines lets the narrative to be set from 2 Samuel in a wide historical frame that hopes to legitimize the king's promiscuity by associating the king as father of the land: In pious times, e'r priestcraft did begin, Before polygamy was made a sin; When one man on many multiplied his kind, Ere one to one was cursedly confined; When nature prompted and no law denied Promiscuous use of concubine and bride; Then Israel's monarch after Heaven's own heart, His vigorous warmth did variously impart To wives and slaves; and, wide as his command, Scattered his Maker's image through the land. (l. 1-10) The association between God and David is made through the clever comparison of divine and human fertility. There is some irony in seeing God's abundant creation reflected in the king's sexual extravagances, but the irony doesn't reduce the status of the king. It serves, at the beginning of the poem, to separate the person of the king from the office of the king. The opening scenes emphasize David as an indulgent father, not as head of the country. David's pleasure in Absalom parallels God's attitude toward Adam in the Garden. All of Absalom's motions are accompanied with grace, And paradise was opened in his face. With secret joy indulgent David viewed His youthful image in his son renewed: To all his wishes nothing he denied; And made the charming Annabel his bride. (l. 29-34) The easy going nature of Absalom, put together with the specific reference to paradise, help establish him as the figure from Eden that will be seen again in the temptation. The characterization of David emphasizes a combination of divine and human paternity. Like God, David takes great joy in his creation; like God, he supplies Absalom with a worthwhile bride. This serious presentation of David in his fatherly joy and indulgence, as compared to the divine model, cannot be taken as criticism of the king. It strengthens the casual relationship between God and David established at the opening of the poem. When attention is called to indulgence or weakness in David's character, it is in a context that shows David's indulgence to be a reflection of his paternal, rather than kingly, capacity: What faults he had (for whom from faults if free?) His father could not, or he would not see. (l. 35-36) The emphasis is on David's paternal indulgence. The initial presentation of David and Absalom closes with a declaration of the calm of David's

Monday, November 11, 2019

Brand Naming: Kraft Foods’ ‘Isnack 2.O’ Controversy in Australia

Australia; Consumer packaged goods Abstract: This case is about Kraft Foods Inc's decision to launch a breakfast spread with the name ‘iSnack 2. 0' in Australia, and the controversy that followed which forced the company to withdraw the brand name. The company had decided to give the name ‘iSnack 2. 0' to a new version of the Australian food icon – Vegemite – in September 2009. While the company felt that the name it had arrived at after conducting an on-line brand naming contest would appeal to the generation Y segment who were using popular products such as the iPod and the iPhone, the target segment rejected the name outright and there was a huge backlash against the company. Marketing and branding experts were divided in their reactions to Kraft's branding exercise. While some experts felt that this was a genuine misjudgment on the part of the company, others felt that it was a clever marketing ploy to raise awareness about its new product. While the debate on this issue raged on, experts were almost unanimous in their view that this episode would not only be remembered as a horrible example in the history of branding, but would also serve as a valuable lesson in branding strategy for all marketers. The case will help students to: (1) understand the issues and challenges in naming a brand (new brand, brand extension, rebranding); (2) analyze the effectiveness of crowd sourcing in branding decisions; (3) appreciate the importance of marketing research in branding decisions; (4) analyze the pros and cons of using social media as a marketing tool to generate publicity for a product; (5) understand why the target segment rejected the brand name ‘iSnack 2. ‘ for the brand extension of the iconic Vegemite brand; (6) discuss and debate whether Kraft's decision was a deliberate attempt to create controversy to create awareness for its new product and the related ethical issues; and (7) explore ways in which Kraft could have made the branding campaign more effective and also explore branding strategies that Kraft's marketing team can adopt in the future. This case is meant for MBA / MS students as part of the brand management / consumer behavior/ marketing communications curriculum. The teaching note includes the abstract, teaching objectives and methodology, assignment questions, feedback of the case discussion, and additional readings and references. It does not contain an analysis of the case.

Saturday, November 9, 2019

Measure of Dispersion

The measure of dispersion that most accurately depicts inventory data is standard deviation. When you look at measuring dispersion you are looking to see how the entire spread of data actually measures to each other. Standard deviation presents how much the data will deviate from the normal number. Also what this will show are not just tendencies for a year’s worth of data but this can be analyzed effectively to look at certain month’s inventory numbers. If a trend is able to be developed then all that will have to be done is a minor tweak to get next year’s perdition. It also allows for a simple calculation of a percentage above the norm. This will also show the highs and lows in a very simple form so that you can compare them with last years highs and lows. The mean most accurately depicts the inventory data that is being presented. When you look at the mean you are looking at an average and you are then able to see what a good place to start for future inventory numbers may be. This would also depict what a norm might be for your company if you look at the last 5 years and compare it to the last year. Also if you take the median you are looking at the middle of the number set but you are not accurately depicting the high and low numbers that are within the number set and the raw data. I think that also the inventory number can be anything when you are looking at the mode it all depends on what number may have happened twice or if no repetition in the middle. Inventory management systems are a critical aspect of businesses. Monitoring inventory levels are important for generating revenue and profits. Inventory Management Systems are used to track and monitor inventory levels and are often tracked with modern software systems. Many organizations find it important to maintain an efficient inventory management system to help generate revenue and profit. Even though most Inventory Systems are similar, each company modifies their system to fit the needs of the company in order to be successful. Management needs to have the ability to create, read and decipher frequency distributions, locate the mean, median and mode and show a normal distribution Is this Essay helpful? Join OPPapers to read more and access more than 350,000 just like it! get better grades of raw data collected. The University of Phoenix would also need to be able to compute this raw data into grouped data in order to report distributions and a standard deviation. The executive management team would present this data of the inventory system in order to allow for forecasting, improving customer retention, satisfaction, along with profitability and expenses. The inventory system would gather raw data from multiple inquiries, program frequency, number of student inquiries, and how many students enrolled and into which programs and finally how many graduates there are. The following table shows the mean, median and mode of the Summer Historical Data for the actual demands in units (units being the students). The accompanying presentation provides this data that was used from the Summer Historical data series and shows raw data showing frequency distribution, forecasting for the following year, averages and most frequent numbers, the normal distribution with a symmetrical bell curve.

Thursday, November 7, 2019

Primary Research Essays

Primary Research Essays Primary Research Essay Primary Research Essay The primary research consisted of focus group and face to face interviews as Zikmund (1984) defined an interview as a purposeful discussion between two or more people in order to gain valuable knowledge. If utilised correctly an interview can be used to gather valid research data, which is reliable (Saunders et al. , 2002). Researchers usually begin their investigation with interviews involving people who perceive, and are also part of, a problem, as well as those who have had experience with similar problems (Corey 1990).One of the main advantages that surround interview-based research centres on the ability to interrogate the interviewee in greater detail and relevance, compared to, say, a closed- ended questionnaire. When carrying out interviews it is important to determine whether a structured or non-structured interview be carried out. A structured interview follows a predetermined set of questions. Non-directed interviews allow for flexibility in the discussion, relying on the interviewee to volunteer relevant facts and opinions, with broad guidance from the interviewer.For this study semi-structured interview was conducted and it provided an opportunity to obtain a more in-depth, subjective and exploratory perspective of the subject at hand. The semi-structured approach was chosen to obtain the required data, as it enabled the interview to follow an established list of questions revolving around the research aims and objectives. But more importantly, Saunders et al. , (2002) acknowledged, it provides the flexibility to ask immediate or probing questions.The duration of the interviews were kept minimal and succinct, lasting 30 minutes for face to face interviews and 60 minutes for the focus group interviews. Secondary data can be created within an organization itself (such as corporate annual reports), or generated by sources outside a corporation like books, a number of articles in journals, individual papers in collections of reference papers, and the internet. There are various sources of information being exploited in this research and are as follows: text books and journals that relates to internationalization, foreign direct investments and entry modes.Other sources heavily used in this study included but not limited to TopicalCare Publications both hard and electronic copies, World Bank, OECD and Nigerian government publications. The using of secondary data has the advantage for the investigator in terms of time saved and less expense. Nevertheless, the main problem is that this data may not completely fit to the objective. It is crucial to assess the suitability of secondary data. Moreover, the published documents may contain outdated information. The most significant problem of using secondary data is that it is difficult to prove how reliable the information is.

Monday, November 4, 2019

Manage people perfomance Essay Example | Topics and Well Written Essays - 4000 words

Manage people perfomance - Essay Example Assisting employees to identify their area of competency and providing them the opportunity to implement it. Conducting evaluation after certain time intervals. Identifying the poor performances and offering support to improvise on those areas. Policy Implementation: The policy is applicable to all the staff members of the company (including both permanent and temporary) who has been associated with the company for a period of at least 6 months. Manager Responsibilities: The responsibility of a manager are as follows: - To oversee, measure and administer the perfoamcne of the employees. To conduct regular feedback meeting To make the employees aware of their downsides and recommended them options of overcoming the same. Employee’s Responsibility: The staff members are responsible for undertaking the following tasks: - Employees have the responsibility to achieve satisfactory levels of performance Employees also have the responsibility to attend all the meetings. Participating in the employee development programs to improve skills. To communicate any problems related to perfoamcne activities to the supervisors. Performance Management Framework: R nt Equity: The policy is applicable for everybody and it will not give any special preference to the organization hierarchy. Performance Management KPIs: It is important to manage the performance of the employees after the perfoamcne management framework has been defined. In this context, ‘Productivity’ can be used as a key performance indicator. Hence, ‘increasing the overall productivity’ is the aim of this policy. Funding: Several funding opportunities are available when it comes to training and development of the employees. For example, government as well as NGOs often offers financial incentives for this purposes. However, for this purpose it is expected that the company will be able to finance the process itself. . Procedure Procedure # -SNA 1212 Task Description: - Performance man agement Department: Human Resource Date: 31 October 2013 Action Description Standard WHO Performance Review Procedure Coaching Procedure Disciplinary Procedure Grievance Procedure To Review the perfoamcne of the employees To highlight the coaching procedure to be used. To State about the steps to be taken for managing discipline within the organization To manage grievances of the employees Overall Output and Productivity of the employees Mentoring, Training and Development Establishment of Rules and regulations and robust governance framework Employment of a liaison to look after the grievances of employees HR department Training and Development HR Department & Immediate Mangers Senior Management PART 2 – Managing Employee Performance Let us take the name of the fictitious company as AB Corporation and names of the three people whose performances to be managed are Mr. X, Ms. Y and Mr.

Saturday, November 2, 2019

Environmental and Occupational Epidemiology Essay

Environmental and Occupational Epidemiology - Essay Example As per the rating system based on animal and human data by The International Agency for Research on Cancer, where an agent, mixture, or exposure circumstance is assigned to one of five categories, Bis chloromethyl ether, Benzene and Styrene belong to group 1, which means that the agents are carcinogenic to humans (Gottschall et.al, 2002). Of the three, Benzene is the most potential carcinogen causing carcinoma of various internal organs and tissues. It is followed by Bis -chloromethyl ether in potency, which is a known carcinogen of the lungs and Styrene known for its mutagenic effects. The Bologna experiments at the Bentivoglio Experimental Unit of the Bologna Institute of Oncology proved for the first time that benzene is an experimental carcinogen. These experiments demonstrated that benzene was carcinogenic when administered by ingestion and by inhalation and could cause tumors in the various tested animal models. They also showed that benzene is a multipotential carcinogen, as it produces a variety of neoplasias in one or more of the tested animal models, including Zymbal gland carcinomas, carcinomas of the oral cavity, nasal cavities, skin, fore stomach, and mammary glands, as well as angiosarcomas of the liver, hemolymphoreticular neoplasias, tumors of the lung, and possibly hepatomas. The Bologna experiments have also provided a clear-cut dose-response relationship in benzene carcinogenesis (Maltoni et.al, 1989). Bis-Chloromethyl ether